There’s magic in the air—with four new stamps evoking winter flurries. Each stamp in the block of four includes a unique design in white, each contrasted against a solid color background: navy blue, teal, tan, or dark blue-green.
Each fancy figure is surrounded by small white dots in digitally rendered artwork that is simple and bold, yet fancy.
The designs evoke not only snowflakes but also a popular seasonal craft—the fun activity of cutting folded paper with scissors, then opening it up to reveal a delicate, symmetrical design. Paper “snowflakes” are often four- or eight-sided—it is easier for young hands to fold paper into quarters or eighths than into sixths. Nature, on the other hand, serves up shimmering six-sided flakes or triangular crystals of ice.
The stamps’ lacy designs may call to mind memories of the fun schoolroom craft. They may also conjure brisk outdoor adventures and winter’s natural beauty.
Greg Breeding was the art director of the project. Bailey Sullivan designed and illustrated the stamps.
The Winter Whimsy stamps are being issued in booklets of 20 Forever® stamps. These Forever stamps will always be equal to the current First-Class Mail® one-ounce price.
Stamp Art Director
Greg Breeding studied design and typography at Virginia Commonwealth University, graduating with a bachelor's degree in fine arts. He began his career by working as a designer for several nonprofits. In 1992 Breeding co-founded Journey Group, a design firm where he currently serves as the president.
In addition to his work at Journey, Breeding has taught design courses internationally for nonprofits. Breeding has received numerous industry awards from Print’s Regional Design Annual, Communication Arts, the Society of Publication Designers, and the Florida Magazine Association.
Breeding's first stamp as art director for the U.S. Postal Service was the 2012 issuance, The War of 1812: USS Constitution. “I'm interested in creating art for the public good,” Breeding says, “and honoring a person or event on a stamp highlights and celebrates what's positive in our culture.”
Breeding lives in Charlottesville, Virginia, with his wife, Lyndee.
Bailey Sullivan grew up in a small town in East Texas. She always knew she wanted to do something creative and for a time considered editorial layout design. At the University of Texas in Austin, she majored in advertising with a focus on art direction. Her work designing ads and experimenting with different styles in her free time led to an interest in creating visually appealing work and discovery of her “voice” as an illustrator.
Inspired by old European folk art, particularly Hungarian and Swedish, Sullivan reinterprets nature though simple shapes, bright colors, and symmetry. She enjoys going to museums to study the hand-done embellishments on old rugs and tapestries for additional inspiration.
Her clients have included Facebook, JetBlue, Lowe’s, Refinery29, and Tesco. Sullivan’s packaging illustration for Tesco Finest received a silver award in Packaging and a bronze in Illustration from The One Club’s ADC Awards.
Sullivan lives in Brooklyn, New York.
Sullivan illustrated the 2021 and 2022 U.S. Postal Service® Love stamps.